In search of beer in Southern Bohemia
or
South Bohemian pub
Beer culture in the South Bohemian Region
South Bohemia is a traditional region with a strong and vibrant beer culture. The tradition of meeting at the pub and "having a beer" has been passed down for centuries, helping people share joys and sorrows across generations of adult communities.
Historically, South Bohemia has been home to numerous small and large breweries. Therefore, on May 4, 2023, beer culture was added to the Register of Intangible Assets of Traditional Folk Culture in the South Bohemian Region, at the request of the South Bohemian Museum in collaboration with the Czech Association of Breweries and Malt Houses. "Meeting over beer" is thus considered a unique phenomenon of local community and social customs in the South Bohemian Region. However, beer culture is not just about drinking the golden alcoholic beverage; it is also about local gastronomy filled with delicious specialties, interior decorations, specific designs, and many local customs and traditions.
Currently, alongside globally known breweries, South Bohemia is home to many microbreweries and brewery courtyards inviting visitors for tours and tastings.
Beer and beer trails in South Bohemia are not just an experience for individuals but are also ideal for corporate and group clientele. The region offers a diverse array of experiences – from tours of large breweries to discovering the charm of microbreweries increasingly focused on experiential programs. Companies can treat their employees or business partners to unique experiences, such as beer brewing classes led by experienced brewers. These activities not only strengthen team spirit but also provide a unique opportunity to connect with local culture and traditions.
For inspiration in experiential programs, companies can visit the corporate client website at sbcb.cz.
